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Former actress, Oby Jemedafe, who featured in several Nollywood movies, has been heating up the global beauty scene with her dexterity in developing beauty products.
As an actress, Oby featured in great movies like Lost in Lust, Marriage Trap, Enslave, Ogadi, Oro, My Life and many more. Now, she has claimed her spot as one of the most sought-after beauty product developers in the world.
Oby is the unseen brain behind multiple award winning products like Hydroblast by UOMA listed by Harper Bazaar as one of the most innovative beauty brands of the year 2023, and also the revolutionary ‘trippin smooth powder’ that went viral within 30 minutes of launch and attracted great reviews in major publications. Her beauty products have won awards from the prestigious Allure, WWD, Oprah and so much more.
The beauty product developer, who hails from Delta State, spent her childhood in Lagos and Delta State where she developed her work ethic and desire to always make things better. She believes everything can be made better.
In her words: “The fact that it has been done in a certain way is no reason to continue to do it that way. Everything can be improved upon.”
