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Dangote Industries Limited (DIL) has once again cautioned truck operators against the unauthorised use of its logo, stressing that the practice has led to reputational damage and unwarranted embarrassment for the brand.
Despite repeated warnings, the company said some truckers with no link to Dangote continue to display its logo, often for personal or undisclosed motives. In several cases, vehicles bearing the logo have been implicated in incidents later wrongly attributed to the conglomerate.
“We have repeatedly cautioned truckers to refrain from using our logo on unauthorised vehicles,” the company stated. “Moving forward, we will increase vigilance and take decisive legal action against misuse of our brand identity, particularly concerning vehicles unaffiliated with the Dangote Group.”
Dangote further expressed concern about the spread of misinformation, particularly reports that automatically link road accidents to its fleet. The company urged the public and media to fact-check before dissemination, warning against individuals exploiting tragic incidents for malicious or financial gain.
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As one of Africa’s largest operators of commercial trucks, Dangote runs more than 12,000 vehicles in Nigeria, including over 3,000 managed by third-party contractors. On a daily basis, more than 6,000 trucks are deployed to sustain its logistics network, directly and indirectly creating over 36,000 jobs nationwide.
To ensure safety and accountability, the company said it maintains strict partnerships with the Federal Road Safety Corps (FRSC) and other regulatory agencies. “We maintain close cooperation with the Federal Road Safety Corps (FRSC) and other regulatory bodies to standardise, monitor, train, and enhance our operational practices. Continuous internal audits enable us to identify gaps, adopt global best practices, and strengthen compliance across our fleet,” it added.
Dangote reiterated its zero-tolerance stance, vowing to escalate monitoring with law enforcement and pursue legal remedies against offenders.
