With barely a month to the Independence Day Widow tour being organised by the reigning queen of Miss Mainland Africa, the official sponsor of the programme, Sonia Omon Obehi-Ovuehor, CEO of Sonaira Business World, has promised that efforts are in top gear to ensure that they put smiles on the faces of widows during the programme slated for October 1.
Ovuehor, renowned for philanthropy and an alumna of Mainland TV Fashion Show and Awards, elected to sponsor the programme when the incumbent queen unveiled her plan to organise the charity outreach.
The Sonaira boss has achieved fame as an entrepreneur extraordinaire in the wake of the exceptional success recorded by her growing business conglomerate, Sonaira Business World, which she built from scratch to become one of the biggest in Nigeria and beyond.
Speaking recently about her predisposition for charities, she said: “It is part of my business philosophy that business success should go hand-in-hand with altruism, giving back to society unconditionally. So, anytime, there is an opportunity to do something that will uplift the vulnerable and underprivileged members of society, I don’t stand aside. I get involved.”
Speaking further, she said, “I don’t want to be known only for business success, I want Sonaira Business to be known as a company that gives back to society.”
Continuing, she revealed that she maintains a routine of visits to orphanage homes to donate and spend some time with the kids.
“I make sure I feed the needy every month. I go to motherless homes mostly every month,” the Sonaira CEO disclosed. In this regard, she has visited among others, Diamond Motherless Home in Ojodu Berger and orphanages in Monkey Village and Opebi, as well as regularly giving alms to beggars in the Agege axis of Lagos.
Ovuehor, a two-time recipient of the Mainland TV Fashion Show and Awards in 2018 and 2019, affirmed that she is looking forward to the October 1 programme schedule to hold at Christ Embassy Mainland Church. “Not less than 500 widows will benefit from an empowerment initiative on that day, aside from other benefits, including foodstuff,” Ovuehor affirmed.

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