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By Vivian Onyebukwa
A symposium has ended in Lagos with a call on Nigerians to create more investments in the entertainment and creative sector.
The forum which held in Lagos, was the maiden edition of ‘Symposium And Easter Festival Parade’, hosted by the Creative and Entertainment Group of LCCI, in partnership with NMO Management Ltd. Speaking at the forum, President, Lagos Chamber of Commerce and Industry (LCCI), Gabriel Idahosa said that this is not only to stimulate economic growth, but enhance the fabric of the society.
Idahosa also stressed the need for the society to embrace the transformative power of art and culture, noting that the sector can inspire, unite, and uplift communities.
According to him, the growth and expansion of the sector require collective action and collaboration across government, private sector, and civil society.
He acknowledged the achievement of the Nigerian creative industry, adding that such achievement stands as evidence of the relentless spirit and boundless creativity of its people. “Our artists, filmmakers, musicians, fashion designers, and content creators have carved a niche for themselves, not just within Nigeria but also on the global stage. One need only look at the phenomenon of Nollywood, our prolific film industry, to understand the depth of our cultural influence. The success of films can easily be appreciated when we count the nominations and awards won by our films at global film awards like the Grammy Awards”.
Idahosa recalled that in 2023, Nigeria witnessed an unprecedented influx of investment and interest in the country’s content from international platforms like Netflix and Showmax.
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“This surge in attention underscores the global appeal and quality of Nigerian productions. It is proof of the storytelling prowess and creative ingenuity that thrives within our entertainment industry. Our filmmakers are committed to producing higher-quality movies with compelling narratives and superior production values. Similarly, our musicians continue to dominate the global music scene, with fresh talents emerging to carry on the torch forward. In the realm of fashion, Nigerian designers are gaining recognition on international platforms, showcasing their unique blend of traditional motifs and contemporary designs. The industry stands at a fascinating crossroads, where sustainability, innovation, and changing consumer preferences intersect to shape its future”.
However, he identified piracy, informal business structures, and limited funding as some of the challenges that have historically hampered the growth of the creative sector.
He was optimistic that establishment of the Federal Ministry of Art, Culture, And The Creative Economy would proffer solution to challenges facing the sector.
Speaking earlier at the event under the theme: “Future of Creative Sector: Arts Culture And Entertainment: Aka ‘Soft Power’ Celebrating Our Wins & Strengthening Infrastructure To Drive Economic Growth’’, Chairperson, Creative and Entertainment Group of Lagos Chamber of Commerce and Industry, Dr Ngozi Omambala said that the event which featured fashion, music and debate sessions aimed as bringing leaders, industry professionals, and policy initiators to share ideas and explore innovative strategies to support and facilitate the creative ecosystem.
On her part, an award winning veteran theatre, film actor and director, Joke Silver commended Nigerian veteran actresses, describing them as incredible women who recorded a lot of wins in the movie industry.
Also speaking at the event, Omotola Jalade-Ekeinde, a movie icon, advised women not to depend solely on their facial beauty, but should always think inward on what they can do to add value to the society.
A Nigerian–American author, Maggie Chinyere Offoha while speaking, urged Nigerians to be proud of what they have, adding that if they fail to appreciate it, no one would do that for them.
High points of the occasion included debate, fashion parade, products exhibition, and a host of other activities.
