AVEVA appoints Khaled Salah Vice President for Africa

AVEVA, a global leader in industrial software focused on digital transformation and sustainability, has announced the appointment of Khaled Salah as its Vice President for Africa.

In his new role, Salah will oversee AVEVA’s operations across the continent, leading a team of about 30 employees to drive the company’s growth strategy in key African markets. He will report directly to Jesus Hernandez, Senior Vice President for the Europe, Middle East and Africa (EMEA) region.

Salah brings more than 15 years of cross-industry experience spanning engineering, supply chain, commercial strategy and industrial automation. He holds an MBA in Management from Warwick Business School in the United Kingdom and a master’s degree in engineering from Ain Shams University, Egypt. A strong advocate of sustainable industrial development, he is committed to delivering business growth while advancing environmental and social progress.

He began his career at Schneider Electric in 2013, working within the global supply chain before progressing through several strategic leadership roles, including Europe Procurement and Supply Chain Strategy Manager and Global Commercial Strategy Director for the company’s industrial automation business. These roles helped him develop a broad and strategic understanding of industrial operations and markets.

After more than a decade at Schneider Electric, Salah joined AVEVA in 2022 to lead the global strategic partnership between AVEVA and Schneider Electric across multiple industries. In that role, he managed a 30-member team and spearheaded the introduction of new AVEVA software solutions, helping to unlock growth opportunities across Schneider Electric’s global verticals.

Alongside his continued responsibility for the AVEVA–Schneider Electric partnership, Salah will now assume full leadership of AVEVA’s business across Africa.

Commenting on the appointment, Hernandez described Africa as a critical growth market for the company. “Africa is a strategic region for AVEVA. Customers across energy, metals and mining, chemicals and water are seeking our expertise to accelerate digital transformation, sustainability initiatives and energy transition projects,” he said. “Khaled Salah’s leadership capabilities and global experience will be a strong asset to teams operating across 12 countries, including Algeria, Morocco, Egypt, Kenya, Nigeria and South Africa.”

Expressing his vision for the role, Salah said he is focused on empowering teams and deepening AVEVA’s footprint on the continent. “Supporting my team to achieve their professional potential is very important to me,” he said. “Together, we will help accelerate the digital transformation of African industries, particularly through CONNECT, our industrial intelligence platform, working closely with our ecosystem of partners.”

The appointment highlighted AVEVA’s commitment to Africa as it seeks to support industrial innovation, sustainability and long-term economic growth across the region.