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Amazon founder Jeff Bezos has joined Liverpool’s ownership structure after Fenway Sports Group (FAS) agreed to sell about 30 per cent of the Premier League club to an investment consortium led by British-Indian businessman Amit Bhatia.
FSG confirmed the agreement with 1892 Holdings as a “strategic minority investment”, with the deal understood to value Liverpool at between £5bn and £6bn.
The consortium includes Bezos and Facebook co-founder Eduardo Saverin. Bhatia is expected to become Liverpool’s vice-chairman and join the club’s expanded board, subject to regulatory approval, while Bezos will not take a board position.
Bryan Baum, founder of venture capital firm K5 Sports through which Bezos is investing, will join Liverpool’s board alongside Saverin’s wife, Elaine. Despite the new investment, FSG will retain majority ownership and operational control of the club.
The investment will not create a separate transfer budget or alter Liverpool’s approach to the current transfer window, according to information obtained by BBC Sport.
FSG bought Liverpool for £300m in 2010 and has since overseen major investment in the club’s stadium, training facilities and football operations. The period has also included Premier League and Champions League triumphs.
The proposed transaction represents a substantial increase in Liverpool’s value. A 30 per cent stake at the reported valuation would be worth more than £1.5bn, compared with FSG’s original £300m purchase price.
Liverpool’s financial performance has also strengthened significantly. Deloitte ranked the club as the Premier League’s highest-earning side in January, while Liverpool later reported record revenue of £703m for the 2024-25 financial year.
FSG said the partnership would bring expertise from global business, technology and investment markets, with particular strength across India and wider Asia. Bezos’ involvement is his first confirmed investment in sports ownership.
The deal also comes amid questions from sections of Liverpool’s support base over the purpose of the investment and what the new consortium will receive in exchange for its stake. FSG, however, would remains in control, meaning the agreement changes Liverpool’s investment structure rather than its controlling ownership.
