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By Moses Akaigwe
One of the leading players in Nigeria’s auto sector, Coscharis Motors Plc, has resolved to further deliver value for money to its numerous stakeholders in all ramifications of its customer engagement.
The resolution was the highpoint of a two-day strategy retreat held recently in Lagos by the top management team of the multi-brand auto assembler and distributor.
From the sales of brand new vehicles down to the after-sales service offerings and the total brand experience, Coscharis is pledging to render top-notch customer experience that will further endear all the brands it represents in Nigeria to various customers across board.
Speaking at the retreat, the President / CEO of Coscharis Group (that has Coscharis Motors Plc as one of the subsidiaries), Dr. Cosmas Maduka, charged the team to continually delight all customers by going extra mile to deliver the actual value for money as the company’s pay-off line states.
In his words, “in the present dispensation where all the customer demand for is excellent service and value for their hard earned money, we do not have a choice rather than to go extra mile at all times not just to win a new customer but to retain them and earn their respect to naturally become our brand ambassadors.
“For us to remain an institution that is timeless in relevance as our vision, we have to constantly be driven by our brand promise to deliver value for money at all times in all our engagements with our stakeholders in all ramifications”.
Also speaking, the Group Managing Director of Coscharis Group, Josiah Samuel equally charged the entire team that drives the Coscharis Motors business to always leverage on opportunities that arise to make a positive impression on every customer.
According to him, “explore all the customer touch points to deliver a top notch customer service experience to the customer in a way that shows you truly cherish their patronage and remain relevant for all their automobile needs at all times”
From the robust and engaging strategy sessions, the entire team resolved to continue to deliver excellent customer experience in all ramifications of product and service delivery towards remaining the leading and preferred brand of choice to stakeholders.
The retreat brought under one roof all the various team leaders across Auto sales, Aftersales, Assembly Plant, Certified Cars, Auto Care, Auto Component, Finance, Human Resources, Logistics, Ordering, Imports, Information Technology, Marketing and Corporate Communications to brainstorm on how to collectively raise the bar in delivering total top notch customer satisfaction from a super team.
Coscharis Motors Plc remains the leading player in the automotive industry in Nigeria with a very strong brand presence that has a robust reputable portfolio representing exclusively some globally respected iconic brands.
The list of brands include Renault, Ford, Ford Truck, BMW, Jaguar LandRover and Rolls-Royce amongst others for both sales and aftersales in the auto sales division.
While Coscharis equally represent exclusively in Nigeria under the autocare and auto component divisions global brands including the Abro product range that cuts across car and home accessories like fresheners and batteries amongst others, not forgetting various vehicle parts for all brands of vehicles available in the market.
