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Real estate firm, Besitz Group, says it is shifting towards exclusive residential developments with the launch of Besitz Court, a limited-plot housing project in Guzape Main, Abuja.
The company said the project marked a change in its development approach, with greater emphasis on smaller residential communities and buyers seeking to build homes to their personal specifications.
The development offers 250-square-metre and 350-square-metre plots, giving prospective homeowners and investors the option to acquire land in the Federal Capital Territory neighbourhood and determine how to develop their properties.
The Co-Founder of Besitz Group, Isa Abass Usman, said the company was deliberate about the scale and direction of the project.
“We didn’t want to come back to the market with a new project simply because it was time to launch another project. We wanted to come back with something that says something about where Besitz is going,” he said.
“Besitz Court is small by design, giving us the opportunity to create something more private and more exclusive, rather than simply focusing on the number of people we can sell to,” Usman added.
His co-founder, Michael Onyeachor, said the development was informed by the changing priorities of property buyers, particularly their interest in location and the kind of residential environment they want.
“There comes a point where the conversation is no longer just about buying land. It becomes about where you want to own, the kind of environment you want to live in and the people you want to share that environment with. That is the thinking behind Besitz Court,” Onyeachor said.
The company said the project was designed to provide buyers with ownership opportunities in Guzape Main while allowing them to retain control over the design and construction of their homes.
Guzape Main is among Abuja’s established residential districts, and Besitz Group said its location was central to the development’s appeal to buyers seeking properties in the area.
Unlike large estates that prioritise the number of plots available, the company said Besitz Court would have a limited number of plots, positioning it as a smaller residential community.
The launch comes as the company seeks to refine its development strategy after expanding across several parts of Abuja.
Besitz Group said it had served more than 1,000 investors through its developments since its establishment in the capital.
The company did not disclose the total number of plots available at Besitz Court or their prices in the announcement.
