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By Zika Bobby
Tecno Mobile has unveiled its latest CAMON flagship at the brand’s maiden continental launch hosted at the Safari Park Hotel, Nairobi, Kenya.
In a statement on Tecno’s market decision on the continental launch, Mr. Attai Oguche,Tecno Deputy Marketing Manager and PR Lead, said the smartphone maker decided to adopt the new strategy in a bid to streamline the brands messaging and experience while maximising budget for African markets. “We want to achieve consistency and uniformity in all our (Tecno) brand messaging and further strengthen our products experience,” says Attai Oguche.
Stephen Ha, Tecno General Manager, said every year people around the world share billions of pictures from their smartphones over the Internet, making Selfies a global trend especially among millenials who happen to control nearly 60% of global smartphone ownership. “We want to make taking and sharing photos very easy and enjoyable for every CAMON user. We want people to be confident about their looks and happy to show off their quality Selfie at all times,” he said.
