Thursday, June 4, 2026

The Sun Nigeria

Why I shunned N1bn YouTube gain – Nathaniel Bassey

Nathaniel Bassey

By Seyi Babalola

Gospel musician Nathaniel Bassey has finally responded to reports and online arguments surrounding his decision not to monetise his hit Hallelujah Challenge on YouTube, despite claims that he could have earned more than N1 billion from the platform.

During one of the current Hallelujah Challenge’s live sessions, Bassey stated that his decision was based on divine direction rather than financial logic.

“People are dragging me because I didn’t monetise my YouTube channel for the Hallelujah Challenge. I won’t monetise it, God didn’t tell me to,” he said.

Bassey, who has hosted the Hallelujah Challenge annually since 2017, explained that while some may view his decision as financially unwise, he considers it an act of obedience and spiritual integrity.

The gospel minister also revealed that some individuals have created fake accounts and rebroadcast the live praise sessions without permission in an attempt to profit from his ministry.

“There are people that now join the Hallelujah Challenge on fake pages. Some criminals take the feed from my page and air it just to make money,” he added.