MySogi Ads, a leading advertising agency, has officially announced its partnership with the African Fashion Designers Award (AFDA) for the 2025 edition. Now in its 8th year, AFDA will be held on November 16, 2025, at The Podium, Lekki, Lagos, under the theme “Fashion Bespoke Experience.”
This strategic partnership underscores MySogi Ads’ commitment to creativity, innovation, and support for African talent. Through this collaboration, the agency aims to help spotlight the continent’s finest fashion designers, providing a platform for visibility, business growth, and engagement with key stakeholders across the industry.
“We are thrilled to partner with AFDA 2025 and support the African fashion industry,” said the Marketing Director of MySogi Ads. “At MySogi Ads, we believe in the importance of creativity and self-expression, and we’re excited to see the innovative designs and talents that will be showcased at the event.”
AFDA 2025 promises to be a vibrant and unforgettable celebration of African fashion. The event will feature bespoke fashion showcases from some of Africa’s top models, a fashion exhibition revealing the latest trends and styles, and an awards ceremony honoring exceptional designers and models. Attendees will also benefit from networking sessions with industry professionals, financial institutions, and regulators, alongside live entertainment performances.
Speaking ahead of the event, King Dasilva Olasunkanmi, Organizer of AFDA, stated: “We are excited to bring together the best of African fashion to The Podium, Lekki. The ‘Fashion Bespoke Experience’ theme is a celebration of the art of tailoring and customization, and we look forward to showcasing the creativity and talents of our designers and models.”
MySogi Ads is proud to be part of this significant cultural celebration, contributing to the elevation of African fashion on a global stage.

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