Follow Us on Google
From Bamigbola Gbolagunte, Akure
Agribusiness giant Johnvents has announced the appointment of Kiekie, Stan Nze and Maryam Booth as its new ambassadors.
The trio of media personality Kiekie, award-winning actor Stan Nze and actress Maryam Booth are to serve as brand ambassadors for the company’s newly improved Johnvents 3‑in‑1 chocolate.
Giving reasons behind the engagement of the personalities, the Founder and Group Managing Director of Johnvents Group, John Alamu, disclosed that the partnership is aimed at expanding nationwide awareness and encouraging product trial.
He explained that the development is part of the company’s strategy to promote the rich taste of Nigerian cocoa to more households across the country.
Alamu described the ambassadors as influential personalities whose reach and cultural appeal would help strengthen the brand’s connection with consumers, noting that Johnvents 3‑in‑1 chocolate remains the company’s flagship product made from locally sourced Nigerian cocoa.
“Johnvents 3‑in‑1 Chocolate is our flagship product, and we believe these ambassadors will help us share the story of rich Nigerian cocoa with more people,” he said.
“The beverage is produced with home‑grown cocoa blended with the right amount of milk and sugar to provide instant cocoa‑based goodness for Nigerian families.
“With such an incredible product, we believe that the influence and authenticity of our ambassadors make them strong partners to drive the instant goodness story,” he explained.
Also, the Group Head of Marketing at Johnvents Group, Ilabeshi Gabriel, explained that the collaboration aligned with the company’s vision of building globally competitive brands from Africa.
The ambassadorial campaign, according to Johnvents Foods, will hopefully drive wider acceptance of the product while encouraging more Nigerians to enjoy the rich cocoa taste and convenience of Johnvents 3‑in‑1 chocolate.
