“Was Ruben Amorim a failure?
If you look only at the league table, the answer is yes. He failed to tame the beast. He failed to deliver immediate joy. He failed to turn chaos into order overnight. But football, like life, is deeper than tables and trophies.”
This has been a bloody week for the men in the dugout. A week of the long knives. Football, that beautiful game, reminded us again that it can be as cruel as it is glamorous.
First, it was Sami Trabelsi, the Tunisian tactician, shown the exit door without ceremony. Then the hammer fell on Chelsea’s Enzo Maresca, proving once again that at Stamford Bridge, managers don’t walk on grass; they walk on banana peels. One slip, one bad run, and gravity does the rest.

But the biggest casualty, the one that makes the heart skip a beat, is the man from Portugal. AMORIM-AXED is my tabloid headline today—a throwback from my younger days as the editor of the Weekend Concord Saturday newspaper. It is a headline written in cold ink and hot blood. It is the kind of headline that tells a story before you even read the first paragraph.
Not long ago, Ruben Amorim was football’s golden boy. In Lisbon, they whispered his name like a prayer. He was the young professor, the modern thinker, the man who looked as if he had come straight from a lecture theatre to the touchline. At Sporting Lisbon, he did the impossible. He broke monopolies that had looked eternal. He took a sleeping giant and shook it awake. He played football that looked like poetry — sharp, organised, brave. He was young, he was articulate, and most importantly, he was winning.
Europe noticed. England noticed. And Manchester United noticed.
Then came the call from Manchester. It is the call every coach dreams of. It is also the call that has led many men to their professional graves. Amorim packed his bags, packed his ideas, packed his philosophy, and walked into the Theatre of Dreams. What he didn’t know was that he was walking into a haunted house.
Manchester United is no longer just a football club. It is a memory palace. It is a place where the ghost of Sir Alex Ferguson still walks the corridors, tapping his watch, raising an eyebrow, demanding a standard that the current walls can no longer support. Since 2013, United has behaved like a widower who refuses to accept that the love of his life is gone. They keep searching for a new Sir Alex, but they keep finding only shadows.
David Moyes was supposed to be the Chosen One. He came with humility and hope. He left with scars.
Louis van Gaal arrived with philosophy, diagrams, and a thick Dutch accent. He bored the fans, annoyed the players, and was booed even after winning a cup.
Jose Mourinho brought trophies and thunder. He also brought paranoia and civil war. It ended, as all Mourinho stories do, in bitterness.
Ole Gunnar Solskjaer brought nostalgia. He smiled like a man returning home. For a while, it felt warm. But nostalgia does not win modern wars.
Erik ten Hag brought discipline and rules. He tried to impose order on chaos. The chaos swallowed him whole.
And now, Ruben Amorim.
The problem was never that Amorim didn’t know football. Anyone who watched his Sporting side knew that. The problem was that Manchester United is too big, too loud, and too broken for a “project.” In Portugal, Amorim was the boss. In Manchester, the players are stars, the media is the judge, and history is the executioner.
He wanted to build a system. United wanted a miracle. He wanted time. Old Trafford is allergic to patience. He wanted young players to learn, to grow, to make mistakes. United wanted instant perfection. When results dipped — as they always do in rebuilding jobs — the murmurs began. Then the murmurs became whispers. Then the whispers became screams.
In England, perception is everything. If you are calm, they say you are confused. If you are quiet, they say you lack passion. If you speak carefully, they say you are hiding something. Amorim remained composed, almost academic, even as the storm gathered. But Manchester United is not a place for professors. It is a place that demands a general with a whip and a voice that cracks glass.
Every press conference became a trial. Every substitution became evidence. Every dropped point was a nail in the coffin. The fans grew restless. The pundits sharpened their knives. Social media turned brutal. And somewhere in the middle of it all stood a young coach wondering how a dream had turned into a nightmare so quickly.
Was Ruben Amorim a failure?
If you look only at the league table, the answer is yes. He failed to tame the beast. He failed to deliver immediate joy. He failed to turn chaos into order overnight. But football, like life, is deeper than tables and trophies.
As a coach, Amorim is no failure. He is a brilliant mind who walked into a toxic environment wearing the wrong shoes. Manchester United did not break because of him; they broke him because they themselves are broken. They hire “vision,” but they do not provide structure. They preach patience, but they practice panic. They want the glory of the past without paying the price of the present.
This club has become a place where managers go to be blamed for problems they did not create. Ownership confusion, recruitment madness, dressing-room power struggles, and unrealistic expectations are swept under the carpet. The manager becomes the sacrifice. Blood must be spilled so the illusion of control can survive.
Me, I believe Amorim will surely rise again. He is too intelligent, too modern, too adaptable to remain unemployed for long. Somewhere, there is a club that wants a workshop, not a museum. A club that understands that building takes time, mistakes, and trust. When he finds that place, he will remind the world why he was once football’s golden boy.
As for Manchester United, the cycle continues. They will appoint another man. He will be welcomed like a saviour. He will be given the badge, the slogans, and the promise of “full backing.” He will be told this time is different.
It never is.
They will sell another dream. They will spend another billion. They will change another squad. And when the dream collapses, they will reach for the same old solution.
AXED.
Until Manchester United finally stop chasing Sir Alex Ferguson’s ghost and start building a future that belongs to the living, the headline will remain brutally predictable.
AMORIM-AXED today.
Someone else tomorrow.
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