Airtel returns with Touching Lives CSR initiative

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Stories by Olabisi Olaleye

Telecoms operator, Airtel Nigeria, has explained why it wants to rekindle hope among Nigerians.

According to the company, it is passionate about uplifting the downtrodden in the society, “Airtel is committed to helping the less privileged in the society, which is in line with the vision of creating empowerment opportunities and making life better for Nigerians.

“Together, we all can make our society a better place if we join hands and collaborate to uplift the downtrodden around us.

“While the government and non-governmental organisations cannot do it all, we have a responsibility to contribute our quota to making Nigeria a better place for all.”

Announcing the commencement of the fourth edition of the flagship corporate social responsibity (CSR) initiative, Airtel Touching Lives, Airtel Nigeria’s managing director, and chief executive officer, Mr. Segun Ogunsanya, said Nigerians need to participate in the Touching Lives programme by nominating causes and persons who require help.

According to him, the nomination process was simple: “Once an individual or cause is nominated, our team will review and assess the situation and determine if a follow-up visit will be required.

“You can nominate individuals or projects in your communities by dialling 367 or by sending an SMS to the short code, 367. Also, mail can be sent to [email protected]””

Ogunsanya added that Airtel Touching Lives was aimed at promoting the culture of giving among Nigerians.

He further stated that, since the commencement of the programme in 2015, Airtel has provided practical help for thousands of Nigerians as well as communities and groups.

   Since Airtel launched the  Touching Lives initiative three years ago, it has achieved remarkable successes, having restored hope in despairing individuals and families, saved many from the throes of death and empowered many underprivileged Nigerians.

One of the major highlights in Season 3 of Airtel Touching Lives was the story of the Olusegun Aina family that lost three children in an inferno.

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