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To further strengthen partnerships, expand content ecosystem and unlock new opportunities for collaboration, Africa’s leading media, creative and cultural platform, Blackdrum 360, has appointed Amanda David as its new Business and Partnership Manager, effective January 1, 2026.
According to Dr. Emmanuel Odole, CEO, Blackdrum 360, the appointment marks a strategic move by the company in its bid to accelerate growth across television, digital platforms, live events and international content partnerships.
Odole described Amanda David as a proven industry professional whose experience aligns strongly with the company’s vision. “Amanda brings a rare combination of strategic thinking, industry insight, and relationship-building expertise that is critical to where Blackdrum 360 is headed. Her appointment reflects our commitment to strengthening partnerships, expanding our content ecosystem, and unlocking new opportunities for collaboration across Africa and the global market,” he said.
Amanda joins Blackdrum 360 with a strong track record in business development, media partnerships, and brand collaborations across the creative and entertainment industries. Her experience spans working with content creators, broadcasters, agencies and corporate brands – driving value through strategic alliances and innovative deal structures.
In her new role, Amanda will lead business growth initiatives, strategic partnerships, sponsorship development, and content collaborations across Blackdrum 360’s platforms, including its television properties and expanding digital footprint. She will also play a key role in scaling partnerships for live events, original programming, branded content, and emerging digital channels.
“As Blackdrum 360 continues to evolve into a multi-platform media powerhouse, Amanda’s leadership will be instrumental in shaping the next phase of our journey -particularly as we deepen our relationships with broadcasters, brands, governments, creators, and global distribution partners,” Odole added.
In her remarks, Amanda David expressed enthusiasm about joining the company at a pivotal time. “Blackdrum 360 represents the energy, originality and cultural relevance of modern Africa. I’m excited to work with the team to build meaningful partnerships, create impactful content collaborations, and help position the brand as a global reference point for African stories and experiences,” she declared.
Blackdrum 360 has built a strong reputation for showcasing African culture, live events, lifestyle, tourism, and original storytelling across television and digital platforms. The company continues to invest in innovation, new technologies, and strategic alliances to expand its reach and influence.
