…Merges football excitement with pride, creativity, rewards

By Sunday Ani

A global electronics brand, TECNO has unveiled two major campaigns designed to connect the thrill of the Africa Cup of Nations (AFCON) with the warmth and generosity of the Christmas season.

From smartphones and cashback rewards to match tickets and exclusive gifts, the brand is celebrating fans, who live for the beautiful game and the unforgettable moments it delivers.

The AFCON Christmas promo taps into the emotion and energy of the tournament, transforming every goal, cheer and standout moment into an opportunity to win.

Through a ‘Watch and Win experience,’ customers are invited to share their AFCON wow moments using the official campaign hashtags. Participants stand a chance to win cashback rewards, TECNO gift items and exclusive party tickets, adding more excitement to the festive period.

The campaign also introduces the cheer for Nigeria challenge, placing fans right at the heart of the action. Participants are encouraged to predict the number of goals Nigeria will score during AFCON matches. Correct predictions unlock cashback rewards of up to 100 percent on selected smartphones, including SPARK 40 and CAMON 40.

Cashback rewards during the group stage are structured to include 20 winners that will receive 100 p[ercent cashback,

30 winners that will receive 50 percent cashback and 50 winners that will receive 20 percent cashback.

To qualify, customers must register their device purchases either online or in-store to ensure all valid entries are captured.

Beyond the Christmas promo, TECNO is also extending the excitement with the predict and win campaign, where football insight meets rewarding outcomes.

The first channel features an interactive H5 prediction portal, allowing fans to forecast key moments of the tournament. Participants can predict the AFCON winner and the tournament’s top goalscorer, with 100 lucky winners set to receive 100 percent cashback on their smartphones.

The second channel operates across TECNO’s social media platforms, where fans are invited to predict match scores, goalscorers and outcomes. Rewards range from TECNO gift items and official jerseys to match tickets and even tickets to the AFCON final.

Through the campaigns, TECNO continues to deepen its connection with football-loving consumers by turning passion into tangible rewards. By blending AFCON excitement with the spirit of Christmas, the brand is creating experiences that go beyond devices and live on as lasting memories.

This festive season, every cheer, prediction and wow moment counts. With TECNO, football isn’t just watched; it’s rewarded.