MultiChoice backs NBC directive on content rights, retransmission

MultiChoice-head-office

MultiChoice Group has welcomed a directive by the National Broadcasting Commission (NBC) reaffirming regulations on intellectual property rights and the retransmission of television content in Nigeria.

The directive, issued on November 2, 2026, states that access to another broadcasting operator’s signal does not automatically give a company the right to rebroadcast or commercially distribute its content.

It requires operators to obtain the necessary rights and approvals before retransmitting protected content, warning that unauthorised use amounts to a violation of intellectual property rights.

Welcoming the directive, Chief Executive Officer of MultiChoice Nigeria, Kemi Omotosho, said the clarification would help protect content creators and rights-holders while promoting a more orderly broadcasting industry.

“The Group welcomes the NBC’s efforts to provide greater clarity on content rights and retransmission rules in Nigeria. This clarification is an important step towards strengthening the protection of creators and rights-holders and fostering a well-structured and sustainable audiovisual market. A clear and predictable regulatory framework benefits the entire creative ecosystem, supporting investment in local content and creating long-term value for creators, rights-holders, operators and audiences alike,” Omotosho said.

MultiChoice said the directive would also promote fair competition and ensure that legitimate broadcasting operators compete on equal terms.

It added that clear regulations were necessary to encourage investment in content production, protect the interests of creators and sustain the broadcasting industry.

The company reaffirmed its commitment to protecting intellectual property rights and supporting the growth of Africa’s creative industries.

It also pledged to continue working with regulators and industry stakeholders to promote authorised content distribution and ensure the long-term growth of the audiovisual sector.

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