Tuesday, June 16, 2026

The Sun Nigeria

MTN Champs critical for identifying young talents for Nigeria – Odey

MTN

From Aniekan Aniekan, Calabar

The Cross River State Deputy governor Dr. Peter Odey says the MTN Champs is critical for identifying young athletic talents for Nigeria.

He disclosed this at the UJ Esuene Stadium in Calabar while officially flagging off the 4th season of the championship.

Dr. Odey highlighted the importance of youth sports development and commended MTN Nigeria for its continued investment in grassroots athletics.

“Initiatives like MTN CHAMPS play a critical role in identifying and nurturing young sporting talents while also promoting healthy competition among students,” Dr. Odey said.

Agnes Atsu, the Commissioner for Sports in Cross River State praised the championship for providing a platform for young athletes to showcase their abilities and pursue opportunities in athletics.

“The state remains committed to supporting programmes that empower young people through sports.

“We are proud that the first leg of CHAMPS S4 is happening in Calabar, next in Jos, and in Ibadan.’’

Also speaking, Onyinye Ikenna-Emeka, Chief Marketing Officer of MTN Nigeria, reiterated the company’s dedication to youth development through sports.

“With MTN CHAMPS, we are committed to building high-value young athletes. We believe in talent development. And we appreciate the people of Calabar for welcoming us back, most especially the Governor of Cross-River state, highlighted by the Deputy Governor of Cross-River state.’’

The fourth season of the MTN CHAMPS athletics competition officially commenced with a vibrant opening drawing young athletes, school representatives, sports officials, and enthusiasts from across the region on March 5, 2026.

The day’s activities featured a series of races, including the 100 metres and 400 metres events, with participants demonstrating impressive speed, endurance, and competitive spirit.

The Calabar leg of MTN CHAMPS Season 4 is expected to feature multiple track and field events over the coming days till 7th of March, with outstanding athletes set to qualify for subsequent stages of the competition.