By Agatha Emeadi
In a bit to strengthen transformation and growth plans for health plus, mPharma, an African leading technology-driven healthcare company, has announced a strategic partnership with Nectar Beauty Hub.
Together, the two companies will prioritize a holistic customer experience, combining beauty, wellness, and healthcare to create an exclusive and impactful retail experience.
Gregory Rockson, CEO and Cofounder of mPharma, said: “This partnership merges the strengths of two visionary organizations. It is deeply aligned with our mission to build an Africa in good health by delivering life-changing beauty and healthcare services. We are excited to fast-track our transformative plans for HealthPlus, CasaBella and to increase access to affordable, quality products and services across Nigeria.”
Rockson described the collaboration as a significant step in mPharma’s mission to revolutionize healthcare and wellness in Africa. According to him, the partnership aligns with the organization’s transformation and growth plans for HealthPlus, and CasaBella, a beauty-focused retail chain.
This collaboration marks a new chapter in the narrative of healthcare and beauty retail in Africa. Both companies are committed to rolling out exciting initiatives and setting a benchmark for innovation in these sectors, Rockson added.
The Managing Director of Nectar Beauty Hub, Beatrice Eneh, expressed delight for the partnership initiative, saying it would contribute to the structural growth of the beauty and healthcare industries.
“I am delighted to partner with mPharma to achieve our shared goals and contribute to the structural growth of the beauty and healthcare industries. This collaboration represents a win for Nigeria and Africa. We are therefore honoured to serve the continent at such a meaningful scale,” Eneh said, noting that Nectar had been a prominent player in Nigeria’s beauty distribution and retail sector.
“The partnership underscores the mutual commitment of mPharma and Nectar Beauty Hub to deliver a world-class experiential retail chain that integrates healthcare, beauty, and wellness. It will expand operations to over 300 retail facilities in Nigeria, reaching more than 500,000 customers monthly. It will also foster positive relationships with stakeholders and transform the beauty and healthcare value chain,” Eneh added.