Dulcie Ewuraama Afriyie Boateng, better known by her stage name Dulcie Boateng, is making a name for herself in the thriving Ghanaian business world. In addition to making waves online, this dynamic businesswoman, social media influencer, and CEO of Dulcie Porium is creating real platforms that empower young entrepreneurs and introduce customers to innovative local products.
Born and raised in Accra, Dulcie’s journey exemplifies the power of leveraging social media along with a keen understanding of market needs. A proud alumna of Achimota School and Wisconsin International University College, where she earned a degree in Human Resource Management, Dulcie began her professional journey at Accra’s Onyx Night Club in 2017. It was during this time that her entrepreneurial spirit ignited, leading her to establish an online store that utilized the burgeoning power of social media to connect with customers.
Since then, Dulcie Boateng has blossomed into a prominent social media influencer in Ghana, with her engaging content and authentic voice resonating with a wide audience. This influence has translated into tangible business ventures, including the co-founding of Vendor Vault, an annual shopping event that quickly became a highlight on Accra’s retail calendar.
Building on this success, April 2024 saw the highly anticipated launch of Dulcie’s latest initiative, Porials Pitch. This annual shopping extravaganza, held at Ghud Park, Accra Mall, showcased a diverse array of products from both Ghanaian and Nigerian-owned brands, creating a vibrant marketplace filled with energy and opportunity.
The impact of Porials Pitch has been significant, attracting a youthful and engaged audience eager to discover unique and locally sourced goods. This success has drawn attention from major institutions; recently, Absa Bank Ghana announced a strategic partnership with Porials Pitch II, reinforcing its status as Ghana’s fastest-growing youth-led marketplace.
Beyond her entrepreneurial endeavors, Dulcie’s influence extends to hosting various events across Ghana, including the popular Garage’s All Black (The Continuum) event in August 2024. Her credibility and reach have also made her a sought-after brand ambassador, currently representing notable Ghanaian names such as Pizzaman Chickenman, YAH! Leo Restaurant, Treatz N Bakez, Ridge Condos, and Clozar Africa.
Dulcie Boateng’s journey is an inspiring story of a young Ghanaian woman who has successfully harnessed the power of social media to build a thriving business and create opportunities for others. As Porials Pitch continues to grow and evolve, Dulcie’s impact on Ghana’s entrepreneurial ecosystem is certainly one to watch.