Wednesday, June 17, 2026

The Sun Nigeria

itel partners Pantone to launch colour of the year collection

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By Sunday Ani

Global tech empowerment brand, ittel, has teamed up with Pantone, the worldwide authority on colour standards, to introduce a limited-edition collection featuring PANTONE 11-4201 Cloud Dancer, the Color of the Year for 2026.

A statement by Simeon Shagba, Public Relations Supervisor- itel Nigeria said the collaboration has already captured global attention in fashion and design.

“Now, it’s landing right here in Nigeria through itel’s lineup of stylish tech accessories: the itel Buds 5 earbuds, MagSnap 10C power bank and Classic 2 Pro Hair Clipper.

“Each piece wraps Cloud Dancer’s clean energy into everyday essentials.

“The Buds 5 offer 32dB active noise cancellation, rich bass and up to 32 hours of playtime for immersive sound on the move.

“The MagSnap 10C power bank snaps on magnetically for hassle-free charging with a sleek finish.

“And the Classic 2 Pro Hair Clipper turns grooming into a sharp, effortless routine.

“The collection bridges global trends and local style, letting Nigerian users embrace a color that’s shaping runways and lifestyles worldwide.”

He noted that itel, which operates in over 80 emerging markets and leading global smartphone brand under $75 and top feature phone brand, continues its focus on accessible, expressive tech for young consumers.

“With the launch, Cloud Dancer isn’t just a trend, it’s a daily vibe, blending technology, fashion and Nigerian flair,” he stated.