Firms partner to promote responsible gaming

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In line with its commitment to responsible gaming, Golden Chance Lotto, a leading lotto company in Nigeria has partnered with Gamble Alert, an independent non-profit organization dedicated to fostering responsible gaming.

This partnership which stems from Golden Chance Lotto’s belief that gaming should be a source of entertainment, creativity, and community, and the need to prioritize responsible gaming, aims to enhance Gamble Alert’s efforts in research, public awareness campaigns, and the provision of critical support for individuals facing gambling-related challenges such as addiction.

Commenting on the partnership, Director of Business Development Division of the Winners Golden Group, Olabanji Sulaiman, highlighted, “At Golden Chance Lotto, we recognize our pivotal role in promoting responsible gaming practices and safeguarding the welfare of our customers. Our approach to Responsible Gaming includes player well-being, age-appropriate content, transparency and education, community support, and corporate social responsibility.

Our partnership with Gamble Alert represents a major step for us as a brand to prioritize the well-being of our players and provide facilitative environment for them to play our various games. It also reflects our commitment to educating our community on healthy gaming practices and maintaining transparency about the potential risks of excessive gameplay.” He added.

Also speaking, the Chief Executive Officer, Gamble Alert, Fisayo Oke stated “Our partnership with Golden Chance Lotto is aimed at promoting responsible gaming practices and addressing gaming-related harms. We believe that with this partnership, we can effectively increase responsible gaming awareness and signpost support services to players in need. By investing in responsible gambling practices, the industry ensures that support is readily available for those in need, contributing to the welfare of individuals and families”.

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