…Commend QNET’s resilience

By Chinenye Anuforo 

Nigerian journalists who participated in the recent QNET’s V-Malaysia have described their experience as ‘electrifying’ as they shared their thoughts on the event.

Annually, QNET brings together a diverse assembly of business leaders from different sectors and countries, including; network marketing experts, international entrepreneurs and other stakeholders in Penang, Malaysia, for its flagship event – V-Convention.

The event, which held during QNET’s 25th anniversary in September, at the Setia Spice Arena, Penang in Malaysia, brought together 20,000 attendees from over 20 countries, including Nigeria, for two back-to-back conventions. To commemorate the event, three journalists from tier 1 media outlets in Nigeria were invited to the convention. The three journalists are – Veronica Dan-Ikpoyi from TV Continental (TVC), Funmilola Gboteku, from the News Agency of Nigeria (NAN) and N’ankwat Dariem, from the Voice Of Nigeria (VON).

Sharing her experience, Veronica Dan-Ikpoyi from TV Continental (TVC) described the convention as ‘electrifying’ encounter which has opened her eyes to the world of direct-selling business. 

Hear her, “VCON was an electrifying  experience for me. From the venue, I witnessed the energy of over 12 thousand participants, and how they all trooped out to learn from the QNET founder, Vijay Eswaran,” she said. “Eswaran worked in like a sun-god, yet showed so much humility to every participant, and acknowledge the contributions people have made in the QNET brand. Such humility is one leadership quality business leaders should learn from. Then, hearing QNET’s story and how they have run for 25 years, I deduced the resilience and impact that they have embodied. To run a business for such length shows how they have excelled in handling challenges and continued to impact in people lives. I like that QNET give multifaceted approach to train their marketers on ethical direct selling approach. And with what I saw at VCON, I now understand that QNET is not a get-rich-quick scheme that creates jobs through networking,” she said.

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For N’ankwat on her impression on some of QNET’s products. “The Chi-Pendant is one technology that impressed me most. As I journalist, the pendant helps me relax better and wades off stress. I was also amazed at what I saw at the Quest International University in Malaysia. It is topnotch research based with a very innovative concept. The in-depth discussions and firsthand experiences, I got speaking with the QIU students, plus QNET customers and other stakeholders that converged at VCON debunked the misconception that direct selling is get-rich-quick scheme,” she pointed out.

On her own part, Funmilola  Gboteku, explained that VCON was an enlightening, and  networking session that allowed her connect with fellow journalists and QNET’s community. “I was excited to attend such an event. I have never seen such a huge crowd converged at an event. VCON was an opportunity for customers to have deeper understanding of the company. I also gained eye-opening insights into several QNET products that were on display. Some of the products that impressed me the most are the Chi-Pendant, worn to protect one from electromagnetic fields, and other pollutants that pose real threats to health, and the Homepure Nova water filtration system, improves the antioxidant benefits in one’s drinking water.”

Earlier, QNET Sub-Saharan Africa Regional Manager, Biram Fall, explained how the company entered Nigeria.  He said “In April 2022, our official entry into Nigeria was marked by a significant partnership with Transblue Limited, a local customer service compliance and logistics company. Serving as our legal representative, Transblue aims to address logistical challenges in Nigeria’s market landscape. This partnership has been instrumental in connecting Nigerians to QNET’s global network and empowering the youths.”

Mr. Fall, decried the misconception around direct selling industry in Nigeria, which has led to some negative media publications about their brand. “To build credibility and trust, a media workshop was held in Lagos to foster a deeper understanding of QNET and its diverse range of products and services. During this event, the media present were given a hands-on experience of some of our products. Esteemed experts, including Dr Shafi Shaik – Amezcua Product Trainer and Category Manager at QNET, and Professor Abiodun Adebayo – Vice Chancellor of Covenant University Nigeria, enhanced the workshop’s value and knowledge exchange. 

“This workshop played a pivotal role in laying the foundation for a successful product expo, ensuring that the media was well-equipped to convey QNET’s essence and offerings to a wider audience.

“As we move forward, QNET will continue to uphold its values, promoting wellness and making positive social impacts in Nigeria and beyond. We look forward to further collaborations and initiatives that will strengthen our partnerships and empower the youth,” he added.