By Merit Ibe
Dufil Prima Foods, makers of Indomie Instant Noodles, in line with its commitment to showcasing the creative abilities of the Nigerian child, recently rewarded winners of the Indomie Fan Club (IFC), ‘Team Yourself Up’ Competition Season 8 for their show of resourcefulness and ingenuity.
An array of remarkable creativities was on display at the National Museum, Onikan, Lagos recently for the competition.
Indomie Fan Club (IFC) is Nigeria’s largest children-based fan club-a child engagement initiative designed to enhance the writing and creative skills of over 100,000 members of the club across schools in Nigeria.
After in-depth scrutiny of the entries, the grand prize reward went to Idea Chibuike of Sacred Heart School Lagos. Idea went home with N500,000, while the first, second and third prize rewards went to Taiye Durojaiye of Toddas Kiddies Palace, Lagos State, Faruq Baale of enlarged Tent Academy, Ogijo and Ashade Iman of Aunty May School Lagos State. Each runner up won N100,000, N75,000 and N50,000 respectively. Four regional winners from Lagos, Ogun, East and Abuja also got N35,000 each in the competition.
National Coordinator of IFC, Mrs. Faith Joshua, explained that the competition is one of the many ways through which the Indomie brand engages thousands of kids and provides a fun platform for them to express their creative talents and abilities while bonding with the brand.
Faith described the entries received for the competition as the height of artistry and creativity ever displayed by kids with over 70,000 entries for the 8th edition.
“Beyond just winning prizes, the IFC Team Up Yourself Competition is designed to instill the habit of creativity in children,” she said.
In his part, the Group Corporate Communications and Event Manager, Dufil Prima Foods, Mr. Tope Ashiwaju, stated that Indomie is a child-friendly brand and will continue to support causes and initiatives that help their mental and physical development and ensure they are happy. To Ashiwaju, the exhibition is one of the many ways the brand engages with children.
The IFC ‘Team Yourself Up’ Competition launched in 2015 has recorded 368,324 artistic masterpieces made with Indomie wrappers, cartons or both.