By Taiwo Babatunde

In an economy increasingly defined by its ability to adapt, anticipate, and act on information, Nigerian data scientist Eretoru Nimi Robert is emerging as a key architect of the country’s data-driven future.

Her work – most notably through the creation of DataVista, a revolutionary analytics platform – is not only transforming how companies operate but is also contributing to Nigeria’s wider national goals of digital inclusion, economic resilience, and innovation-led growth.

Developed in response to the overwhelming data challenges faced by Nigerian businesses, DataVista has quickly gained traction as a high-impact solution that empowers organizations to turn data into real-time strategy.

The tool’s significance lies in its accessibility: no coding required, no steep learning curves – just actionable insights that help businesses, big and small, make smarter, faster decisions.

For a country where many enterprises, especially SMEs, struggle with digital adoption, this democratization of data has been game-changing.

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Its national relevance is evident in the breadth of its adoption. From retail chains and financial institutions to public-sector agencies, organizations across Nigeria are leveraging DataVista to monitor trends, assess risks, and streamline operations.

In doing so, they are not just improving internal performance—they are contributing to a broader culture of data accountability, transparency, and evidence-based planning that is essential for national development.

For Nigeria’s small and medium enterprises – long considered the backbone of the economy – this innovation has been particularly impactful.

These businesses often lack the capacity for in-house analytics or expensive software, yet through DataVista, they now have access to the same level of strategic insight as larger corporations.

This leveling of the playing field is driving local competitiveness, encouraging entrepreneurship, and enabling more inclusive economic participation.
Furthermore, DataVista ’s contribution aligns closely with Nigeria’s national digital economy policy, which emphasizes digital literacy, innovation enablement, and the integration of technology into governance and service delivery. As more institutions adopt her solutions, they are actively supporting this national agenda, with measurable improvements in efficiency, responsiveness, and data stewardship.

DataVista exemplifies how a homegrown innovation can meet global standards while addressing local realities. It is a reminder that national transformation often begins with bold ideas, grounded in context, and built with the intention to uplift not just industries, but entire societies.