Leading fruit juice, value added dairy and snacks manufacturer, CHI Limited, is making an entry into the kid’s segment with the launch of Chivita Smart Malt Drink. The malt drink, is aimed at giving children the right portion of energy to learn and play, whilst also enjoying its great taste.
Children need energy and stamina to go on with their day just like adults do. They have short attention span, and therefore need a lot of focus to pay attention in their classes. During physical education, they may participate in activities that require a lot of energy; Chivita Smart Malt Drink is great tasting and ensures an active mind, keeping them energetic all through the day.
Children will enjoy the appeal, ease and convenience of Chivita Smart Malt Drink in its 125ml aseptic pack. The naturally tasty and satisfying experience also provides energy to learn & energy to play. Chivita Smart Malt Drink can be consumed by young children any day, anytime, and anywhere, on its own or with meals. It is perfect for inclusion in their lunchboxes, picnic boxes, after school activities, family days out; and can fuel them with the right energy to concentrate, learn and play.
Toyin Nnodi, CHI Limited’s Marketing Director stated that the Chivita brand has always been innovative and very consumer-centric, and the company is excited about the opportunity to grow the portfolio with the launch of Smart Malt Drink targeted at children.