About 100 beauty products firms are set to complement the resilience and determination to look good during the yuletide even in the face of the present hard times.

An exhibition of the brands, with the theme, ‘Beauty In The Motherland, will be held for two days, December 5 and 6, at the Eko Convention Centre, Lagos.

The inaugural event promises to redefine the beauty landscape, draw participation from notable African and international beauty brands, and represent a spectacular showcase of innovation, and talent.

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The two-day event will also feature conferences, where experts in the beauty industry will share insights and innovative ideas for transformation and growth. 

Special side attractions include a nail competition for contestants to exhibit their creativity and skills, with the winner getting N1 million prize. Participants would also receive a wide range of exclusive beauty product samples and goodies from leading brands.