After its inaugural African launch at Alliance Francais, Ikoyi, Lagos on November 22, BridgeAfric, a revolutionary initiative led by the dynamic Victoria Nkong, is set for its European launch in Paris, France on January 31, 2024.
The event is expected to attract corporate executives, African artistes, entertainment stakeholders, celebrities, local and international media.
According to Nkong, who is also an Associate Producer of All Africa Music Awards (AFRIMA), BridgeAfric is aimed at bridging the entertainment gap within Africa and forging stronger connections between the continent and the rest of the world.
“BridgeAfric’s primary objective is to promote and showcase African artistes, providing them with platforms to reach a global audience beyond their home countries. This initiative encompasses developing talents in the francophone world, ensuring visibility in anglophone regions, and fostering collaborations through showcases and tours across the continent.
“Our organization also extends its support to business owners, investors and creatives by assisting in curating and implementing projects across the continent.
Through strategic collaboration with African creatives and global partners, BridgeAfric fosters an environment conducive to growth and innovation,” she stated.
With veritable connections in approximately 35 African countries, BridgeAfric operates under the umbrella of Qtaby Events, a major player in the African creative industry with an extensive global network.
The leadership team at BridgeAfric brings decades of experience in talent management, development, talent booking, project facilitation, and cross-continental artiste collaborations.