Lagos State Signage and Advertisement Agency (LASAA) has launched its 2025 Mobile Advert Permit, featuring a QR Code secured by encryption for all branded vehicles operating within the state.
Speaking at the QR Code launch held last week, the Managing Director/CEO, of the agency, Prince Fatiu Akiolu stated that the Mobile Advert Permit will be issued to owners/users of branded vehicles, including motorcycles, cars, buses, pick-ups, trucks, trailers, and others.
Akiolu said that the purpose of the launch, which is conducted at the end of each bill year, is an avenue to remind users whose permit will expire of the need to renew for the coming year and also encourage new owners of branded vehicles to comply with registration demands.
He reiterated that this permit is valid for one year, that is, January to December, and is renewable on a yearly basis.
“If a user fails to obtain the Mobile Advert Permit and is caught at any point during the year, he will still be required to pay for the full year, and also pay a fine for non-compliance. This serves as a reminder to everyone and companies to ensure they register for their Mobile Advert Permit,” he added.
He said that users can apply for the new Mobile Advert Permit by registering through their website or visiting any of LASAA’s branch offices across the state.
Akiolu elaborated that through the online platform, having downloaded the LASAA Mobile App, users can simply scan their vehicle’s number plates to verify their registration without need to print any documents.
Also speaking, Mrs Olubukonla Ayodele, deputy general manager and head, Mobile Advert Department of the agency, added that the updated website now provides an online platform where users can make payments via PayStack.
She said that once a user’s permit is approved, a QR code will be sent to the valid registered email address supplied during the online registration.
Ayodele assured that, upon completion of the registration process, confirmation will be sent directly to the customer’s email.
She advised the customers to provide valid email addresses and corporate details to ensure their applications are processed efficiently before payment.
She encouraged customers to attach photos of the vehicles they are registering to indicate the type of branding being applied for.