Lusions Interactive Digital Agency specializes in design, web development and branding. When it comes to getting your brand to stand out, what you need is an agency that will partner with you to communicate just that. For Lusions Interactive Digital Agency, design is more than aesthetics; it’s a powerful tool for transforming businesses.
A Visionary Beginning
Founded by Oladele Akinnusi in 2015 with a clear mission: to help businesses reach their full potential through design – understanding that good design is not just visually pleasing; it’s functional and strategic. By being a strategic design partner to small scale businesses, Lusions IDA helps small scale businesses start up online and thrive through design excellence.
With a small team of 3 (2 designers and a web developer), Lusions IDA offers a different approach to design. Focusing on not just delivering design solutions but shaping the future of small scale businesses through creative and exceptional design.
The Collaborative Approach
The approach is collaborative. Lusions DaaS involves clients in the design process, creating regular feedback loops and iterations.By working closely with clients to understand their unique needs and challenges, there is the assurance that the final product exceeds clients expectations.
Beyond individual success stories, Lusions IDA contributes to broader social impact by empowering businesses and organizations to thrive. By enhancing brand strategies and visual branding, Lusions helps businesses reach wider audiences through design, thus boosting local economies. Beyond design, Lusions IDA empowers small enterprises, connects businesses with their clientele and communities, and fosters sustainability.
One such impactful collaboration is the partnership with Sustyvibes, an organization on a mission to change the way sustainability is perceived, especially among African youths. Sustyvibes engages in innovative projects, including school outreach programs where students are trained on sustainability themed issues and the impacts of climate change. By crafting an effective brand marketing and design strategy for Sustyvibes, Lusions IDA played a pivotal role in breaking down sustainability and climate change concepts into easier to understand messaging, ensuring a wider reach and broader engagement of the work being done by Sustyvibes.
A Vision for the Future
The big picture for Lusions IDA is to offer design as a service that can transform businesses to clients. By streamlining the range of services into customized offerings, and expanding the team capacity to take on more projects, Oladele hopes to achieve this dream. “We understand our clients’ needs through collaboration with them to get valuable insights. Our goal is to use these to transform their businesses, fostering stronger and vibrant businesses and communities.”
In a world where design is often misunderstood and underutilized, Lusions IDA aims to promote the design and creativity as a tool for business growth. Design is not just about making things look nice and pretty, it’s about making a difference. Through collaboration and strategic design, Lusions IDA is working to craft more business success stories, one project at a time.